About Lumen
In‑house experience, without the in‑house cost.
Lumen was founded by Safee A. Rahman, an accounting leader with hands-on experience running the close, inventory and AR for consumer brands.
For consumer & retail brands
Financials that light the way for growing brands.
Accounting, controllership and financial reporting for food & beverage, CPG and retail brands — whether you sell direct-to-consumer, wholesale, through retailers, or all three.
However you sell
Built for every way a consumer brand goes to market.
Direct-to-consumer
Shopify, Amazon and subscription brands. We reconcile payouts, fees and refunds to the penny and keep sales tax and inventory in step with your storefront.
Wholesale & retail
Brands selling through distributors and retailers. We manage invoicing and collections, clear deductions and chargebacks, and track trade spend and promotions.
Omnichannel
Selling everywhere at once? We bring it into one set of books with channel-level profitability, so you know where each dollar of margin really comes from.
Industries
- Food & beverage
- Packaged goods
- Beauty & personal care
- Wellness & supplements
- Apparel & accessories
- Home & lifestyle
- Pet
Services
Accounting · Controllership · Financial Reporting
A finance team that already speaks your language — from landed cost to retailer deductions.
Accounting & monthly close
Accrual-basis books, bank and payout reconciliations, and a timely, reliable close every month.
Controllership
Close processes, internal controls, AP workflows and audit- and investor-ready books as you scale.
Financial reporting & forecasting
Forward-looking projections, cash flow forecasts and scenario models that show where the business is headed — and reporting to track progress against them.
AR management
Invoicing, collections, cash application and deduction recovery with distributors and retailers.
Inventory & COGS
Landed cost, co-packer and 3PL reconciliations, and inventory valuation that holds up month over month.
Projects & analysis
Commissions analysis, pricing and margin studies, or a one-time question you need answered. We scope the work around it.
Tell us about your projectHow it works
Simple from the start.
Discovery call
We learn about your business and what you need, then scope the engagement.
Clean-up & setup
We get the foundation in place, so the work is built to last.
Ongoing support
We settle into a steady monthly rhythm, keeping the work running and your numbers current.
Systems we work in
- NetSuite
- QuickBooks Online
- Bill.com
- Shopify
- Amazon
- Stripe
Let’s bring your numbers into the light.
Book a free 30-minute call. Tell us what you’re working on, and we’ll talk through how we can help.